Meta CEO Mark Zuckerberg returned to X, formerly known as Twitter, for the first time in three years to unveil what the company describes as one of its biggest artificial intelligence launches to date, announcing public developer access to the Muse Spark 1.1 AI model.
The release marks a significant shift in Meta's AI strategy, moving beyond offering only free, open-source models and into the paid enterprise AI market. The move positions the company in direct competition with industry leaders Anthropic and OpenAI.
Zuckerberg used his return to X to introduce Muse Spark 1.1, which Meta says is its most advanced model yet for software development and "agentic" AI tasks—complex digital operations that can be carried out autonomously by artificial intelligence.
(1) Today we're releasing Muse Spark 1.1 -- a strong agentic and coding model at a very low price. It's available through our new Meta Model API and in Meta AI.
(2) Muse Spark 1.1 is strongest at agentic performance, tool use, and computer use. It does well on long-running tasks with 1M token context window, can delegate execution to sub-agents running in parallel, and is trained to use computer interfaces on desktop, mobile, or browser.
(3) The Meta Model API allows developers to build using Muse Spark for the first time. Our focus is on delivering strong agentic and multimodal models at very low cost. More to come soon.
Meta says the new model is intended to serve as the foundation for what it calls "personal superintelligence." According to the company, Muse Spark 1.1 can generate and debug software code, interact with third-party applications, process text, images and video together, and complete complex, multi-step workflows with minimal human input.
The original version of Muse Spark was introduced in April through a limited private preview, during which Meta tested the Application Programming Interface (API) with a select group of enterprise partners.
Beginning Thursday, developers in the United States can access Muse Spark 1.1 through a public preview on the Meta Model API platform. As part of the launch, Meta is offering new users $20 in complimentary trial credits before transitioning them to a pay-as-you-go pricing structure.
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